Espanol para los negocios: Estudios de casos
By Mizrahi, Irene and Kaplan, Gregory B.
In the first section of this two-part book, Mizrahi and Kaplan present eight "Casos" (case studies), which are designed to help students gain a practical knowledge of some of the strategies used and problems faced by actual companies in the Spanish speaking business world. Each "Caso" is followed by "Terminos de gerencia," which provide explanations in Spanish of the key terms, "Preguntas," which may be assigned as homework or used for quizzes/exams, and "Temas para discutir o escribir," which are intended to stimulate class discussion (and which may also be assigned as homework). The second part of the book, consisting of ten "Casos cortos," provides students with the essential information to prepare oral presentations in order to solve a variety of problems faced by different companies. A thorough Spanish-English vocabulary compliments the "Casos" and "Casos cortos."


DOI: 10.1036/0073662356

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Espanol para los negocios: Estudios de casos
Author(s): Mizrahi, Irene and Kaplan, Gregory B.
ISBN: 0073662356
DOI: 10.1036/0073662356

Format: paperback, 144 pages.
Pub date: 14 Jul 1998
Copyright: 1998
$35.31 US
Product Line: McGraw-Hill Primis Custom Publishing

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