Speak Like a CEO: Secrets for Commanding Attention and Getting Results
By Bates, Suzanne

An award-winning news anchor presents methods for better communication in any business environment

During her 20 years in broadcasting, award-winning news anchor Suzanne Bates conducted more than 10,000 interviews, during which she witnessed business leaders, politicians, and celebrities at their best and worst. Now a top CEO communication coach, Bates is renowned for her uncanny ability to transform even the shyest oratorical mouse into a public-speaking lion. In Speak Like a CEO, Bates:

  • Reveals the secrets for communicating in any situation
  • Describes simple techniques for acing speeches, presentations, media interviews, Q&A sessions, business meetings, and more
  • Outlines self-improvement plans that can easily be customized to your needs
  • Shares secrets from top leaders, including Mario Cuomo's technique for overcoming stage fright and Colin Powell's secret for projecting authenticity


DOI: 10.1036/007145151X

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Author Biography

Suzanne Bates is a communication consultant to a host of prestigious clients, including Mellon Financial, State Street Bank, Ernst & Young, Sun Life, Dreyfus, Citistreet, Sepracor, and Cabot Corporation. For two decades she was a top-rated anchor with WBZ-TV, Boston; WCAU, Philadelphia; and WFLA-TV, Tampa-St. Petersburg. She is a member of the Leadership Council of Harvard University's Center for Business and Government and is an Associated Press News Award winner. For more information, visit www.speaklikeaceo.com.


Speak Like a CEO: Secrets for Commanding Attention and Getting Results
Author(s): Bates, Suzanne
ISBN: 007145151X
DOI: 10.1036/007145151X

Format: hardcover, 240 pages.
Pub date: 31 Mar 2005
Copyright: 2005
$22.95 US
Product Line: McGraw-Hill

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