Titles on: PR
- AARP and AARP Services, A Multi-Sector Approach to Social Change
- Active Detergent
- Ad Council's AIDS Campaign (A): Advertising Strategy
- Ad Council's AIDS Campaign (B): Program Adoption
- After Job 1: Actions and Reactions in the Ford/Firestone Recall
- Air Canada: Organizing for Public Relations and Media Relations (A)
- Air Canada: Organizing for Public Relations and Media Relations (B): The Manager and the Media
- Ashland Oil, Inc.: Fire Aboard the M/V Jupiter
- Ashland Oil, Inc.: Trouble at Floreffe (A)
- Ashland Oil, Inc.: Trouble at Floreffe (B)
- Ashland Oil, Inc.: Trouble at Floreffe (C)
- Ashland Oil, Inc.: Trouble at Floreffe (D)
- Audi 5000 and Unintended Acceleration
- BASF: Corporate Advertising for 1992
- Becel Margarine
- Beresford Packaging, Inc. (A)
- Beresford Packaging, Inc. (B)
- Border State Bus Co. (A)
- Border State Bus Co. (B)
- Border State Bus Co. (C)
- Boston Globe: Advertising the Krugerrand
- Bozell & Jacobs, Inc.
- Brent Spar Incident: "A Shell of a Mess"
- British Airways: "Go for It, America!" Promotion (A)
- British Airways: "Go for It, America!" Promotion (B)
- British Airways: "The World's Biggest Offer"
- Brooke Correll and Clos Du Val: Adventures in Napa Valley (A)
- Brooke Correll and Clos Du Val: Adventures in Napa Valley (B)
- Burroughs Wellcome and AZT (A)
- Burroughs Wellcome and AZT (B)
- Burroughs Wellcome and AZT (C)
- Business Roundtable (A)
- CUC and HFS: Corporate Identity for a "Merger of Equals"
- Calizona Valley Power and Light Co.
- Can Public Trust in Nonprofits and Governments Be Restored?
- Cape Wind
- Carrefour China and the Olympic Torch Relay: Managing Corporate Crisis amid Evolving Expectations of Multinational Firms
- Case of the Environmental Impasse
- Case of the Willful Whistle-Blower
- Causes and Effects
- Charles Veillon, S.A. (A)
- China's Evolving Labor Laws (A)
- China's Evolving Labor Laws (B)
- Clocky: The Runaway Alarm Clock
- Coca-Cola's New Vending Machine (A): Pricing to Capture Value, or Not?
- Communicating Corporate Reputation Through Stories
- Communications Policy
- Comp.Sys.Intel: The Internet and the Pentium Chip Controversy (A)
- Comp.Sys.Intel: The Internet and the Pentium Chip Controversy (B)
- Compulsory Licensing, Thailand, and Abbott Laboratories
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