Titles on: Marketing strategy
Results 101 - 150:
- Battle in the Air (A): Intrinsic and China's Wireless Internet Industry
- Bausch & Lomb: Regional Organization
- BayFunds
- Beating the Commodity Cycle
- Beating the Commodity Magnet
- Beatrice Companies, Inc.
- Beautiful Legs by Post
- Becton Dickinson & Co.: Multidivisional Marketing Programs
- Becton Dickinson Division: Marketing Organization
- Beijing Toronto International Hospital
- Benetton (A), Spanish Version
- Benetton (A)
- Benetton (B)
- Benetton S.p.A.
- Bernard Matthews PLC, Supplement
- Bernard Matthews PLC
- Best Buy Co., Inc.: Customer-Centricity, Spanish Version
- Best Buy Co., Inc.: Customer-Centricity
- Best Buy Co., Inc.
- Better Marketing at the Point of Purchase
- Beware the Pitfalls of Global Marketing
- Beyond Better Products: Capturing Value in Customer Interactions
- Binary Engineering Software
- BioTechnica International
- Biocon: Launching a New Cancer Drug in India
- Biokit S.A.
- Biopure Corp., Spanish Version
- Biopure Corp.
- Birth of the Swatch
- Black & Decker Corp. (A): Power Tools Division
- Black & Decker Corp. (B): "Operation Sudden Impact"
- Black & Decker Corp. (C): "Operation Sudden Impact" Results--1992-94
- Black & Decker Corp. (D): DeWalt Opportunities in Europe and Japan
- Blackberry (A)
- Blogging at BzzAgent
- Blurring the Lines: Why It's Time to Rethink Marketing
- Boost Your Marketing ROI with Experimental Design
- Boston Celtics--1997-98: The Comeback Begins
- Boston Celtics: Turnaround Marketing--1997
- Boston Globe: Advertising the Krugerrand
- Boston Sobriety Development, Inc.
- Boston Symphony Orchestra
- Bottom-Feeding for Blockbuster Businesses
- Brand Confusion
- Brand Leverage Power: The Critical Role of Brand Balance
- Brand Report Card
- Brand Valuation Methodology: A Simple Example
- Brand Value, Convictions, Flexibility, and New Zealand Wine
- Brand in the Hand: Mobile Marketing at Adidas
- Brands and Branding, Spanish Version
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