Titles on: Brand management
Results 51 - 100:
- Causes and Effects
- Charles Schwab & Co., Inc.: The "Talk to Chuck" Advertising Campaign
- Charles Schwab Corp.: Introducing a New Brand
- Club Atletico Boca Juniors
- Clueing In Customers
- Cola Wars in China: The Future Is Here
- Colgate-Palmolive: Cleopatra
- ColorMatch Hair Color System
- Computer Power Group: Designing Brand Architecture
- Concha y Toro
- Contextual Marketing: The Real Business of the Internet
- Controlled Infection! Spreading the Brand Message Through Viral Marketing
- Corporate Identity
- Cost Transparency: The Net's Threat to Prices and Brands (HBR OnPoint Enhanced Edition)
- Cost Transparency: The Net's Threat to Prices and Brands
- Creative Advertising: Sunday Communications Ltd.
- Customer-Centered Brand Management (HBR OnPoint Enhanced Edition)
- Customer-Centered Brand Management
- Cycles of Corporate Branding: The Case of the LEGO Co.
- Doing Business Globally
- Dr. Ing. h.c. F. Porsche AG (A): True to Brand?
- Dr. Ing. h.c. F. Porsche AG (B): Made in Germany
- Dragonfly Therapeutic Retreats: Creating an Affordable Indulgence
- Ducati & Texas Pacific Group: A "Wild Ride" Leveraged Buyout
- Eastern Bank Ltd. (A)
- EasyEverything: The Internet Shop (Abridged)
- EasyEverything: The Internet Shop
- Embrace the Dark Side
- Executive Health Group
- Fiyta--The Case of a Chinese Watch Company
- Ford Windstar
- Found in Translation
- From Managing Pills to Managing Brands
- Futbol Club Barcelona: Globalization Opportunities
- G.I. JOE: Marketing an Icon
- Gallardo's Goes to Mexico
- Garage.com (A)
- Garage.com (B): Garage Technology Ventures
- Gardenburger Advertising Strategy (A)
- Gardenburger Advertising Strategy (B)
- Gary Rodkin at Pepsi-Cola North America (A)
- Gary Rodkin at Pepsi-Cola North America (B) (Abridged)
- Gary Rodkin at Pepsi-Cola North America (B)
- General De La Rey and the Blue Bulls
- Getting Attention for Unrecognized Brands
- Getting Brand Communities Right
- Giant Consumer Products: The Sales Promotion Resource Allocation Decision
- Giant-Carlisle
- Globalizing Volkswagen: Creating Excellence on All Fronts
- HBR Case Studies: Marketing Through Minefields
 
|
Powered by Content Directions, Inc. (CDI) and the Digital Object Identifier (DOI) View additional CDI examples |