Titles by: Stephen A. Greyser
Results 51 - 100:
- Detroit Lions and a New Stadium--1996
- Du Darfst (A)
- Du Darfst (B)
- Du Pont: Corporate Advertising for 1992
- Eastern Airlines: The "Fight Back" Campaign
- Environmental Behavior and Corporate Reputation
- Exxon: Communications After Valdez
- FTC and Listerine Antiseptic
- Fieldcrest: Cooperative Advertising
- Friendly Fenway Program: The Value of Experience Enhancement
- G. Heileman Brewing Co. (A): Power Failure at PowerMaster
- G. Heileman Brewing Co. (B): The "Nightline" Decision
- G. Heileman Brewing Co. (C): Public Controversy Over PowerMaster
- Gant Shirtmakers
- General Electric Co.: Appliance Division Advertising
- General Foods Corp.: Adapting to the New Electronic Media
- General Foods Corp.: Product Management--1991
- Giant Effort to Inform Consumers
- Gillette vs. Coniston: Communications in a Proxy Fight
- Greater Gotham United Way
- Headache in the Fast Lane: NASCAR Sponsorship
- Historical Society of Pennsylvania
- Hydro-Quebec: In Pursuit of the Great Whale
- I Lost My Volvo in New Haven: Tennis Event Sponsorship
- IBM: When the Numbers Failed to Compute
- Image of the Police
- Intel's Pentium: When the Chips are Down (A)
- Intel's Pentium: When the Chips are Down (B)
- Introducing ... The XFL!
- Introducing ... The XFL!, Spanish Version
- Investor Relations at AT&T
- Investor Relations at Work: Situations in the Financial Marketplace
- It Matters to Me
- John Hancock Financial Services: Sports Sponsorship
- John Hancock Sports Sponsorship: 1993-2000 and Beyond
- Johnson & Johnson: The Tylenol Tragedy
- Johnson & Johnson: The Tylenol Tragedy, Spanish Version
- KAREN BROTHERS (A)
- Life as a Minor League CEO: Frank Burke and the Chattanooga Lookouts
- Listerine Antiseptic (A)
- Listerine Lozenges
- MATURING OF CONSUMERISM
- Magic Johnson: Endorsements "After"...?
- Major League Baseball--1997
- Major League Baseball--1999
- Major League Soccer--1996-98: Now, Later...Never?
- Maria Guavera's Summer Work: A Personal Odyssey
- Marketing and Minor League Baseball
- Mazda: Corporate Public Relations in the United States
- Michigan Consolidated Gas Co.
 
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