Titles by: John A. Quelch
Results 51 - 100:
- Clairol Appliance Division: The Skin Machine (B)
- Coca-Cola Co.: The Global Teenager Project
- Coffee Brands: Direct Product Profit/Cost Exercise
- Colgate Max Fresh: Global Brand Roll-Out
- Colgate-Palmolive Co.: The Precision Toothbrush
- Computron, Inc. (2006)
- Costly Bargain of Trade Promotion
- Culinarian Cookware: Pondering Price Promotion
- Customizing Global Marketing
- DHL Worldwide Express
- Daewoo's Globalization: Uz-Daewoo Auto Project
- David Del Curto S.A.
- David Del Curto S.A., Spanish Version
- Designing Multinational Marketing Programs
- Disney Consumer Products in Lebanon
- EMDICO (A)
- EMDICO (B)
- European Communication Management Ltd.
- Extend Profits, Not Product Lines
- Extend Profits, Not Product Lines (HBR OnPoint Enhanced Edition)
- Food Ranch, Inc.
- Frank W. Horner Ltd.
- Gallo Rice
- Gallo Rice, Spanish Version
- General Electric Co.: Consumer Incandescent Lighting
- General Electric Co.: Major Appliance Business Group (A)
- General Electric Co.: Major Appliance Business Group (B)
- General Electric Co.: Major Appliance Business Group (C)
- General Electric Co.: Major Appliance Business Group (D)
- General Foods Corp.: Local Marketing
- General Foods Corp.: The Product Management System
- General Mills, Inc.: Yoplait Custard-Style Yogurt (A)
- General Mills, Inc.: Yoplait Custard-Style Yogurt (B)
- General Motors Acceptance Corp. (A)
- General Motors Acceptance Corp. (B)
- General Motors Continental N.V.: Netherlands Branch (A)
- General Motors Continental N.V.: Netherlands Branch (B)
- Gillette Indonesia
- Gillette Indonesia, Spanish Version
- Global Client Management (B1)
- Global Client Management (B2)
- Global Client Management (B3)
- Global Marketing Management, Video Index
- Glossary of Technical Terms for Personal Computers
- Goodyear: The Aquatred Launch
- Goodyear: The Aquatred Launch, Spanish Version
- Greater Good: How Good Marketing Makes for Better Democracy (Hardcover)
- Grupo Televisa S.A. de C.V.
- H.J. Heinz Co.: Plastic Bottle Ketchup (A)
- H.J. Heinz Co.: Plastic Bottle Ketchup (B)
 
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